Social media giant is changing the way that determines what the billions of users see when they log into their account in the social network to give priority to posts that make them feel informed. Facebook says that it's goal is to provide the most important and relevant to each user highest in their news feed. News feed is a critical one for the Facebook success. I'm June Facebook announced that it would give preferences to post from friends and family over content from public figures and publishers.If Facebook gives what the user wants people stay for a long time so that see more ads and make more money out of it. But if they don't give more interesting updates people tends to go offline. It is ensuring that its showing the right content to each user. The best thing out of it is that the Facebook has tons of
data on what people actually like to see react and so on. To be defined what is informative to people it uses "FEED QUALITY PROGRAM" which rates the post based on scale of five.This would decrease the reach of the digital publishers.Even a small changes in the computer algorithm that shapes what user see in the News feed brings a big consequences for publishers. Pages should continue to post relevant to their audiences which they feel informative.

data on what people actually like to see react and so on. To be defined what is informative to people it uses "FEED QUALITY PROGRAM" which rates the post based on scale of five.This would decrease the reach of the digital publishers.Even a small changes in the computer algorithm that shapes what user see in the News feed brings a big consequences for publishers. Pages should continue to post relevant to their audiences which they feel informative.

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